Tourism Development Model Analysis of Wutai Tribe of Rukai in Taiwan

Authors

  • Hsiao-Ming Chang School of Physical Education, Putian University, China
  • Cheng-Lung Wu Department of Marine Sports and Recreation, National Penghu University, Taiwan

DOI:

https://doi.org/10.24203/ajbm.v8i4.6378

Keywords:

tribal tourism, indigenous people, community construction

Abstract

This study applied qualitative research to explore the model of tribal tourism industrial development of Wutai Township in Pingtung. According to the analytical results, the main attractions of tribal tourism are indigenous peoples’ culture, natural resources, and convenient transportation. This study also included the promotion and tourism information of governmental sectors and tribal organizations, as well as hospitality services offered by the tribes. The key of tribal tourism is the cooperation of the indigenous peoples, and their tolerance and respect for the visitors.

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Published

2020-10-31

How to Cite

Chang, H.-M., & Wu, C.-L. (2020). Tourism Development Model Analysis of Wutai Tribe of Rukai in Taiwan. Asian Journal of Business and Management, 8(4). https://doi.org/10.24203/ajbm.v8i4.6378