Study on Inventory Management Optimization of Small and Medium-sized Retail Companies in the Context of New Retail

Authors

  • Zhou Chuanpeng School of Management, Shandong University of Technology, China
  • Zhang Yi Management College of OUC, Qingdao, China

DOI:

https://doi.org/10.24203/ajbm.v9i5.6814

Keywords:

Inventory management, New Retail, AHP, inventory optimization

Abstract

The emergence of "New Retail" produces a great impact on the inventory management of retail companies. Using ASY company as the study object, this paper calculates weights of factors affecting inventory management with the Analytic Hierarchy Process (AHP) method to obtain the weight data of each factor before and after the New Retail appears. On this basis, it analyzes how New Retail affects the inventory management of ASY company. Besides, it offers optimization strategies and effect feedback indicators for the following problems faced by this company: pay less attention to delivery method and management system; poor incentive polices for employees; lay less stress on FMCG; too many goods are distributed by manufacturers; heavy workload; increased impact generated by fund restrictions; little knowledge about New Retail; make little efforts to improve employees' learning and innovation ability.

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Published

2021-12-31

How to Cite

Chuanpeng, Z., & Yi, Z. (2021). Study on Inventory Management Optimization of Small and Medium-sized Retail Companies in the Context of New Retail. Asian Journal of Business and Management, 9(5). https://doi.org/10.24203/ajbm.v9i5.6814

Issue

Vol. 9 No. 5 (2021): December 2021

Section

Articles

License

Copyright (c) 2021 Asian Journal of Business and Management

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